Online Research
Social listening
Listen to what your customers are saying, to create relevant content and meet market demand
Benchmarking
Spy on what your competitors are doing on social media, and find opportunities and gaps in the market to address
Content Framework
Content strategy
Make content relevant, educational, entertaining or engaging.
Crisis communications
Bad news travel fast, and a crisis can easily get out of hand without a game plan
Community Management
Community management
React to compliments, complaints, banter and more, with emojis, memes and pretemplated messages at your disposal
Social advocacy
Build a willing group of supporters to help promote your brand – for free!
Digital Marketing
Social media advertising
Pay to reach beyond your follower-base quickly, and for most brands, you’ll need at least a minimal budget to get social media to work for you